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  • PROMINENCE BIAS

    Communication between neurons is called neurotransmission. During this process, neurons release molecules called neurotransmitters. These neurotransmitters carry a message with them and travel to other neurons. There are eight major neurotransmitters, with DOPAMINE being one of them. Dopamine carries the nickname “ pleasure neurotransmitter ” and is involved in stuff that makes us feel good. More specifically, goal achievement and motivation are related to this neurotransmitter. Several studies suggest that dopamine is the key to learning and memory. Dopamine is an essential element for the memory of information. Messages that contain an emotional charge last longer . What excites us will remain in our memory like the taste of a delicious meal even if it is no longer present on our palate. On the other hand, when we learn something that gives us satisfaction, dopamine activates the hippocampus and we retain the information for longer. Dopamine has a "slogan" which is " I want more " making the brain respond to the new, the interesting, the pleasant, which allows it to escape from the boring. Human beings move by the Prominence Bias . This describes our tendency to focus on new information unknown to us while ignoring those that do not attract our attention. Things have prominence when they are important to you if they have the potential to affect your well-being, and if they have the potential to affect your future. In other words, the prominence bias triggers dopamine telling you: “ Wake up", "Pay attention", "Thrill", and "This is important ". Our marketing and manufacturing concepts: Integration Coefficient IC , Unified Guarantee , Maximum ROI , and Integrated Supply Chain , among others, have shown that they have prominence as disruptive concepts that keep Dopamine soaring in the minds of our consumers and make them the main spokespersons for their experiences of satisfaction after using the solutions we promote. Inspired by what you read? Let’s take the next step together. Contact Us to explore tailored solutions!

  • STRING OR CENTRAL INVERTERS, PROS AND CONS

    FOR ON-GRID SOLAR SYSTEMS Let's continue using our Integration Coefficient IC , one of our strongest business and manufacturing tools that gives us a profound differential advantage in the solar supply chain : education for maximum customer satisfaction . Let's talk about an On-grid solar system  with string or central inverters and their Pros and Cons. The picture above shows a typical connection diagram for these systems. Transformerless grid-connected inverters, lighter and more efficient than their counterparts with isolation transformers, are now very popular in Eurasia and the USA, as they have shown more than proving their reliability versus the concern that existed at the beginning of this trend. That was based on the possibility of transformerless electrical systems feeding the utility network due to a lack of galvanic isolation between the DC and AC circuits, which could eventually allow the passage of dangerous DC faults that would be transmitted to the AC side. This risk has been remedied with high-frequency galvanic isolation systems that exist today, making these central inverter grid-tie systems still widely used. In the same picture, a “matrix combination” box is also shown that is used to wire and combine parallel or series chains of photovoltaic modules, and in this way, connect solar panels in groups, without exceeding the maximum DC input voltage allowed by the Inverter. However, many grid-tied inverter models now offer the possibility of multiple photovoltaic DC input connectors which can help avoid using these “combiners”. This kind of solar panel connection in series brings us to one of the most common disadvantages of this central inverter-based system: they are relatively expensive to maintain since the installation can only be monitored at the system level and not at each solar module level. Then, when finding a defective or shadowed solar module, this job becomes an arduous, time-consuming task that is usually very expensive as done by experts. On the other hand, string inverters never reach the useful life of a photovoltaic module. This fact causes a relatively limited warranty term of 5 or 10 years for these inverters compared to the 25 or 30-year warranty for solar panels. Any return on investment calculation for this kind of solar system must consider at least one or two replacements of this expensive component, plus the labor cost involved in those processes. For this reason, you need to add more than double the inverter cost due to its lower reliability to ROI calculations. The best way to overcome all the disadvantages mentioned above is to use Solar Microinverters instead of String or Central Inverters, as we do when offering our On-Grid Solar Kit solutions . For more information please do not hesitate to Contact Us .

For International Invoicing and Logistics:

Jaime Ventura Energy Consultant

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